PRO TWO Identity

Process

This next brief is a 24hr one, but we were giving a week instead to do it, due to other work to be handed in..So basically I am to do a graphic representation that identifies a company, product,or brand. As we all know it "A logo". The first step to take within this process will be :

1. Research and Ideation:

Well firstly I've decided to do a small online company which is my brother and his partner online business " Crafty Cows". They are an upcoming business that  specialize in gift-ware  personalized items for everyday or for that someone special.                                            

 Here is Crafty Cows original logo image:

Here are some examples of Crafty Cow's work, All their work is hand made,
hand written &also hand painted :

Thoughts for potential logo: Looking at their work, I noticed that they use a certain style of writing for each gift, at the tip of each letter they add a little dot which is quite a lovely we effect and very distinctive, which flows very nicely together, here's an example their type:

I feel this style should also be incorporated into the company name, an would flow very nicely together. I'm getting the feel for something really simplistic, maybe even incorporate their plaque style into the logo. As their work is all hand made, I would like to also incorporate this style into the logo. Nothing decided yet but just a few ideas i think i could potentially work for the business card/Letter head/ Complimentary slip & logo. I asked Crafty Cows did they have an specific style they wanted me to design and they said: 

"keep it very plain, with a wee cow

so that it doesn't take away

from the name"

                                Research/Inspiration

Here are some simplistic logo styles I came across:

These simplistic ideas are styles that I will be looking to achieve, to design a really strong image & type. I feel these logos are perfect an example.